{"id":928,"date":"2021-07-23T16:33:11","date_gmt":"2021-07-23T14:33:11","guid":{"rendered":"https:\/\/impactmemoire.com\/?p=928"},"modified":"2024-03-08T10:33:43","modified_gmt":"2024-03-08T10:33:43","slug":"%f0%9f%93%85-23-09-participation-au-printemps-des-etudes-sur-le-test-im-pack","status":"publish","type":"post","link":"https:\/\/impactmemoire.com\/en\/%f0%9f%93%85-23-09-participation-au-printemps-des-etudes-sur-le-test-im-pack\/","title":{"rendered":"\ud83d\udcc5 23\/09 – Participation au Printemps des \u00e9tudes : inscriptions ouvertes"},"content":{"rendered":"

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Une approche cognitive unique qui vous accompagne dans la maitrise de l\u2019efficacit\u00e9 de votre ultime point d\u2019attirance, d\u00e8s les premi\u00e8res intentions cr\u00e9atives.<\/strong><\/strong><\/p>\n\n\n\n

Qu’allons-nous aborder ?<\/h2>\n\n\n\n

L\u2019acte d\u2019achat r\u00e9sulte d\u2019un ensemble de processus cognitifs interd\u00e9pendants et fortement non-conscients. Emergence, Evidence et Emotion <\/strong>: 3 qualit\u00e9s requises pour que le Packaging stimule efficacement le cerveau.<\/p>\n\n\n\n

Impact M\u00e9moire pr\u00e9sente sa m\u00e9thodologie cognitive exclusive qui permet d\u2019\u00e9valuer en d\u00e9tail tous les processus activ\u00e9s lors d\u2019un parcours shopper. Cela gr\u00e2ce \u00e0 des calculs indices permettant de quantifier la performance globale du Pack. D\u00e8s la phase de screening et tout au long de votre d\u00e9veloppement cr\u00e9atif, IM\/PACK \u00ae<\/sup><\/strong><\/a> vous permet d’\u00e9valuer, comprendre et optimiser la performance de vos projets.<\/p>\n<\/div>\n\n\n\n

Alors, retrouvez-nous \u00e0 la Salle Eiffel le 23\/09 \u00e0 16h.<\/strong><\/p>\n\n\n\n

!!! Places limit\u00e9es !!!! <\/strong>Inscrivez-vous ici<\/strong> <\/a>!!! Demandez un badge puis, depuis le programme, inscrivez-vous \u00e0 notre conf\u00e9rence.<\/em><\/p>\n\n\n\n

\"logo\"\/<\/a><\/figure>","protected":false},"excerpt":{"rendered":"

Impact M\u00e9moire participe au Printemps des \u00e9tudes le 23 septembre 2021 au Palais Brongniart sur le th\u00e8me “Plus agile et plus rapide: le test IM\/Pack\u00ae sans interview conso”. <\/p>","protected":false},"author":1,"featured_media":2154,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ghostkit_customizer_options":"","ghostkit_custom_css":"","ghostkit_custom_js_head":"","ghostkit_custom_js_foot":"","ghostkit_typography":"","footnotes":""},"categories":[12],"tags":[],"class_list":["post-928","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-evenement"],"_links":{"self":[{"href":"https:\/\/impactmemoire.com\/en\/wp-json\/wp\/v2\/posts\/928","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/impactmemoire.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/impactmemoire.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/impactmemoire.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/impactmemoire.com\/en\/wp-json\/wp\/v2\/comments?post=928"}],"version-history":[{"count":1,"href":"https:\/\/impactmemoire.com\/en\/wp-json\/wp\/v2\/posts\/928\/revisions"}],"predecessor-version":[{"id":2187,"href":"https:\/\/impactmemoire.com\/en\/wp-json\/wp\/v2\/posts\/928\/revisions\/2187"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/impactmemoire.com\/en\/wp-json\/wp\/v2\/media\/2154"}],"wp:attachment":[{"href":"https:\/\/impactmemoire.com\/en\/wp-json\/wp\/v2\/media?parent=928"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/impactmemoire.com\/en\/wp-json\/wp\/v2\/categories?post=928"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/impactmemoire.com\/en\/wp-json\/wp\/v2\/tags?post=928"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}